How to use videos for user engagement?

How to use videos to increase the viewers’ engagement:

How to use videos for business improvisation is the current strategy in the world of marketing. Once the improvising contents, keywords, and other SEO elements are taking its priority. But evolution is casual in the change of pace. Moreover, stepping forward to the business success, changing the business strategy is a powerful weapon. In this list video marketing strategies playing a smart role and now it’s time to use 2D and 3D animation videos to increase the viewers’ engagement to your blog, website, or any other new product or service. Today, business analytics improves a lot more than the traditional way of marketing. So, just catch up the right way and go ahead with more reach. However, the marketing campaigns also ignite multiple insights. So, there is no phase for pitfall. Just follow this blog to know more interesting ideas on video promotion.

How to use video content

How to use videos for business?

Before swiftly implementing the business videos, conducting the survey is the finest option. First of all, try to know how your clients, consumers, and audience respond and absorb your videos. Suppose, if it is a landing page and user engaging blog, just notice the common response, then the changing look of the promotional videos will be a massive change and obviously increase more viewers and customers. Planning a strong place for the brand on social media pages like Instagram, Facebook, YouTube, and landing page are the mandatory goal. Then spending quality time on blogs, video posts all give valuable information. Some people like to view the full video, some people will skip it. Measuring the pulse of the audience behavior will lead to knowing the business engagement. Either it can be video content or infography like video promotion. Use it well to reach more people.

Let’s break up the boring passages:

Now we are living between the ultimate technologies. Everyone seeking attention in a very short span. Due to the rapid advancement, getting attention is crucial. According to a survey, only taking nearly 15 seconds is enough to reach and capture the readers’ attention. But providing the live-action or animation video shall be an intensive or eye-catching and mind-blowing message it must carry. In recent days, people are expecting a variety of videos rather than blog content. Approximately, only 20% of people only have their attention on this blog. For an ideal post, the reader should stay in 7 minutes on the blog as well as it possesses up to 1600 words. Too much visual content usually breaks up the reading order. So, spending 7 minutes will save time and a 30 minutes animation video will give the idea about the passage gist. Make it simple and wiser.

How to use videos as real- attractors?

Instantly absorbing the main points in a long passage of the blog is a complex task. If it is a video the viewers can pause and replay. But finding the right point at the long passage will disappoint the audience. The globe is fully filled with tech-savvy people. Online is the primary meeting place for today’s generation. Whenever they ready to buy something promotional videos are their driving force. But creating the right and original content, making it concise, time to time updating the content all are important elements in the usage of the business videos. Well, now all you get is your insightful answer for the question of how to use videos for business engagement. The interaction with your content tells a lot to improve them.


Neatness and perfection and simplicity are the real success factors of the business. It does not only stand on the business approach but also on the video marketing platform. Giving your brand awareness with simplicity is the real challenge in today’s world. Actually, the creative people are giving the best output phenomenally.



There is no boundary for video making. Whatever the complex process, it will instantly notify the central idea without any more time. Suppose, if the technical paper with 20 pages never gets your client or business partners’ attention. If it composes in the video format then all will love the video. Picto is one of the fore frontiers in the making of all business-type videos. To know more see our channel and don’t forget to get innovative with Picto! click here.



How can I make basic animation for YouTube videos?


Basic animation for YouTube videos:

How Can I make basic animation type for YouTube? is one of the million dollar question in YouTube video making. Animation videos are many challenging and very demanding things on Social Media. The different types of businesses are conveying their business concept through animation videos. Due to this limitless idea presentation, many YouTubers prefer basic animation videos to eye-catching 2D and 3D styles. While exploring different types of YouTube videos, you can swiftly get the best idea to promote your business video. There are multiple tutorials and e-learning platforms available on the internet. In this blog, we explore the best animation tools and how they ease YouTube video creation. 


Youtube Video


Nowadays, a wide range of resources are available to make an animation video. However, writing the perfect script and perfect choice of tools only produce the best YouTube video. To an extent, to ease your search, you can pick a particular style of animation. Then try the same style for your business video. Or else you can choose the best animation video production agency to complete the rest of the work. For making the best animation videos for a YouTube channel, apt tools and software are essential. Before choosing the animation tools and software, explore more references to check the chosen software tool can produce the exact style you planned for the upcoming video.


Characteristics of good software tools:

Primarily, the choosing animation tool needs to have a user-friendly interface.

Simple drag and drop for character making, texts, and other properties are pre-animated to use.

Converting your video script to any language with the use of a text-to-speech tool.

Actually, it enables the use of a different soundtrack to give life to the narration.


Basic animation with customized options:

  • While, customising templates in software tools is a convenient option. It helps to adjust the character as much as possible.
  • Try to maintain the uniform color shade and environment, and it should match the graphical style.
  • Suppose, if you’re looking for multiple animation videos, choosing the style element is an essential one.
  • In brief, you are not a professional, so try to make the video so simple and use elements in a minimalistic way.
  • Don’t collapse the animation video with multiple elements at once. It consumes more time, as well as the beauty of the video, and can easily ruin.



Animation tools:

However, to match all these qualities Wideo, Powtoon, VideoScribe, Biteable, Animaker, Powtoon, and Goanimate, are the familiar tools in the market. Sometimes, Adobe After Effects, animatron are tools that can be handled only by professional people. Video-making tools are expensive. Yet, the making of the 2D 3D animation YouTube video is a time-consuming task. Whenever we use the tools, sometimes getting the fulfilled video is not assured. But, the professional can easily make the best video for your YouTubes with different ways and different concepts. The growing business platforms are picking the animation tools to create a business explainer more quickly. However, the transition from one scene to another scene needs to be smooth, without any hurry. The smooth transition will easily appeal to the minds of the viewers.




Wrapping up:

For getting such a dynamic outlook, the free trial software is not a consistent one. Then how to make a basic animation video for YouTubes? Selecting the best video production agency is the simple solution for this issue. They keenly understand your needs and requirements. Each process of the animation makes timely updating to the client. Are you looking for such a video production agency? Picto design studio is the hand-picking option. Sometimes, a newbie struggles to upgrade the tool and spends more money on this. It is not the right option.

Are you looking for the best animation video for your YouTube channel? Picto will offer multiple options. Motion graphics, 2D 3D animation, and trying innovation and creations are the pros of this studio. To know more about Picto, check out the videos. To know more click here.


Where do I get videos to promote my product?

Where do I get videos to promote my product?

Where do I get videos to promote my product? – a head-breaking question to all. If you are one of them, then certainly this blog is for you. Promotion videos can use in many places. Whether it is your business social media platform or marketing avenue or advertisement videos are the outspoken portion. Before starting to make a promotional video, there are a lot of things to consider.

#1. Why are you making this video?

It is the primary question that needs to be addressed at the time of discussing the video script. Always think from the view of the consumer. Meantime, launching the product in the competitive market and how it will be the best to beat the existing or more consumer using product needs to be expressed. All these central ideas need to be brief at the time of scriptwriting. In brief, while seeing this video, the purpose of theexplainer video needs to be crystal clear.

#2. Promoting a product:

Promoting a product video should carry an attraction, and it needs to impress both existing customers and new customers. For the newcomers, this video acts as the threshold and introductory part of your product or service. So, engaging the idea with current trends and often facing issues can easily register with their mind. The storytelling style is one of the popular methods to enclose all the above-mentioned points.

Promoting a product
Product promotion

#3. Promoting a product video with relevant examples:

As a newbie to video making, try to refer to as many references as you can. Try to pick the best format, visual, and type of the video. Having all these references is the best way to communicate your idea to the video maker or a particular 2d &3D animation design agency. Otherwise, getting an innovative and brand new character portrayal in 2D or 3D style is a wise option. If it is not possible, get some reference pieces used in previous works.

#4. Promoting a product with apt content:

promotional video comes with multiple insights. Picking the right one as per the business need is the crucial thing. The promotional video can express your company culture, a milestone of your achievement, launching a new product, wish and celebrating a special occasion on behalf of your company. So, there are such multiple magnitudes that are crazed in the making of the best promotional video. Moreover, it aptly sets with the landing page, social media, and other platforms with limited time boundaries.

production promotion video - picto
Promoting with apt content


#5.Focus on Quality:

Last but not least giving the best quality is an essential thing. Whether it is playing on the website or any other social media, clear streaming of video only gets its attention. Spending more time on video will offer the best result than making an instant video in a hurry. So, try to give enough time, then only the animation video should reflect the exact idea you wished to show on the screen.

I hope you find the general ideas on promotional video making. Whenever making the promotional video, try to check all these features. to ease your search and resolve the video-making complications get in touch with Picto design studio. To explore more videos, click here.



How does a high-quality explainer video generate more customer conversions than a low-quality explainer video?



The quality of an explainer video is vital. Because this video only conveys and talks about the product or service of your brand. According to a survey, a clarity explainer video boosts the business conversion rates than the text-based explanation presenting. While presenting the quality video to the viewers, it binds the business transparency and the user experience. For a step ahead, we are now posting the video descriptions for the search engine crawling. Sometimes, the video content may decrease your website speed. For this reason, many people posting low-quality explainer videos for their websites and social media pages. So, first of all, plan your video about where it will post.


explainer image Picto


Suppose it is a brand new product or service utilize the 2D and 3D animation video on your landing page. After some time, you just move the video to YouTube channel and other social media pages related to the business service. Hope you got an Idea.

 Both developed companies and start-ups need to use high-quality explainer videos for their demo purpose. It does not only stand for the pleasant present but also the professional enhancement speaks everywhere. Many people just consider video promotions are more expensive and go for low-quality product promotion videos. It is utterly wrong. A quality explainer video certainly, a good investment more than that, it is a visual asset of your business.

A high-quality explainer video – importance:

While presenting your product demo or explainer video in low quality, the clear interaction can be missing. Mostly the viewers simply skip the video if the loading time is longer. Sometimes the posh ideas may lack in the visualization. Sometimes, the visual is too good but, the idea seems to be a simple one. If you’re new to video marketing but want to know about the fundamental elements of quality explainer video, you’re at the right place. 


2D & 3D animation- picto


Today businesses are improving their wings in every way of digitalization. Digital platforms can offer more engagement, drive to view the videos, and conversion is also easily possible. Besides, the idea or innovation impressed the audience that the video shared between more people. 

 Offering the best demonstration of your quality video reach more audience if it combined with some other additional elements they are:

Creative idea               

Short and crisp video content

Mind appealing characters or objects

Presenting the emotional impact.


explainer video- picto

All these considerations create a great script. Actually, the video sells your product. So, try to present it as eye candy. Never compromise on the quality. There are multiple animation video companies is available. How to choose the best? Before randomly choosing the animation video agencies, just spare quality time and analyze the animation agency. See their videos and note how they handle multi-variety. Then convey your clear-cut idea and never forget to ask for suggestions and feedback from the animation team. They know more things because of handling more business platforms and certainly know the latest video trends.




2D & 3D Animated Promotional Video Production

Well-groomed salespersons will no more be found on the streets but will be animated mascots on promotional videos. Selling is no more telling; it is all about watching what a brand has to show. Marketing has transformed from cold calls, follow-ups, demo, conversion, sales, to show-it-all, sell, and move on. For that reason, promo videos have now become the order of the day, with a steady increase in the viewership.

Why Animated Promotional Videos?

As a consumer, you would decide based on what you see, as we responded to television ads. Unlike the TV ads, a promo video could catch the eye on the go, as the Internet drives the day. HubSpot states that featuring promotional videos on a landing page increases sales conversions by 80%, and increases the possibility of showing up on Page 1 of the SERP by 53%.

Studies dish out data that 82% of Twitter users mostly watch videos, while 45% of Facebook and YouTube users are into watching videos for more than an hour per week. Moreover, a whopping 87% of online marketers use video content for various purposes. So, show your kitchen tidy, food will sell by itself.

Promo videos have long since been an integral part of marketing, and businesses that are on the digital platforms only thrive. As search engines look for viewers engaging content, videos remain as their favorite pick to show in search results.

Videos bring in plentiful views and ensure a longer page stay of the viewers. Promotional videos portray the brand personality and build trust in the consumers when videos educate or inform the consumers about your product. There is growing scope for video marketing and animation promo videos, which conveys emotional, sensible content that augments customer decisions.

Why PictoDesign Studio for Animation Promo Videos?

“Video marketing is for bigger brands”, is a myth today! Get on board with PictoDesign Studio! PictoDesign Studio is a thriving name in producing promo videos possessing a great acumen of the industry and a wide clientele of celebrated brands. PictoDesign Studio pitches client brands through animated promo videos and induces higher conversion rates for them.

Delivering value is the bottom-line of PictoDesign Studio that does not just produce promo videos, but also meticulously crafts them each creatively on par, and go over the client requirements. PictoDesign Studio withholds greater cognition of higher value delivery in an optimal period, ensuring that every client enjoys the privilege. Let PictoDesign speak value to your customers and translate fortune to you!

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