Your sales team is spending hours explaining what a 90-second video could close faster, discover the pre-demo strategy smart SaaS teams are already using.
Category: Blog
Mastering Brand Marketing Through Video: SaaS & Tech Edition
Read more to uncover why most SaaS brand videos fail—and how top tech brands get it right.
Animation & Motion Design Trends Shaping 2026
Discover how purpose-driven animation, premium motion design, and 3D visuals are shaping brand communication in 2026. This guide breaks down what actually works and why clarity, trust, and conversion now define effective animation.
Explainer Videos: The 2026 Growth Engine for SaaS Brands
SaaS is evolving faster than ever ,and only brands that communicate with absolute clarity will survive 2026. Discover why explainer videos have become the new growth engine for high-performing SaaS companies.
Why Agencies Need White Label Video Production to Scale in 2025
White label video production helps agencies scale in 2025 with high-quality 2D animation, explainer videos, and product demos—without hiring or overhead.
Social Media Reels vs. Explainer Videos: Which Drives Engagement?
Discover whether social media reels or explainer videos drive better engagement. Learn which video format fits your brand goals and how to maximize your video marketing ROI with Picto Design Studio.
6 Best Explainer Video Styles That Actually Work for SaaS (And When to Use Them)
Every SaaS product solves a problem.
But only a few communicate that solution clearly.
The right explainer video helps you simplify the complex, earn trust faster, and convert passive viewers into active users.
Here are 6 powerful styles SaaS brands use—starting with the one we’ve mastered at Picto.
Make Your App Feel Premium with Lottie Animation
Have you ever noticed how some apps just feel alive? Spotify is a perfect example. The way elements glide, bounce, and respond creates a rhythm that guides your eyes and keeps you engaged without even thinking. That’s the power of motion in UI design.
How to Showcase Multiple SaaS Products in a Single Video Case Study: Zoho One – What is Zoho One?
In today’s saturated SaaS landscape, attention is the new currency. With thousands of tools solving similar problems, the real challenge isn’t building—it’s breaking through the noise. That’s why forward-thinking SaaS companies are turning to a powerful, underused asset: Explainer videos.
5 Ways Explainer Videos Help SaaS Products Stand Out.
In today’s saturated SaaS landscape, attention is the new currency. With thousands of tools solving similar problems, the real challenge isn’t building—it’s breaking through the noise. That’s why forward-thinking SaaS companies are turning to a powerful, underused asset: Explainer videos.